According to research, most founders of second companies put more emphasis on customer success. The product is critical, sales are always urgent, yet the customer journey is important.
In a recent Forbes article , Jason Lemkin, founder of SaaSTR and Founder-VC said, “Customer success is where 90% of the revenue is.”
Jason knows because he grew EchoSign, acquired by Adobe, from zero to one hundred million dollars in annual recurring revenue. That growth accelerated by investments in the customer journey.
One of the key thought leaders of customer success is Lincoln Murphy. He is the founder of SixteenVentures and customer success evangelist for Gainsight. Since 2006, he’s helped over 300+ companies speed up growth by improving customer journey maps.
Listen to Lincoln Murphy’s personal customer journey map as we discuss…
- How Blogging Can Open Doors
- How To Become A Successful Thought Leader – Fast
- The Best Way To Finding The Right Clients
- And much more
Niche Software Tools That Make Life Easier
- Buffer – content scheduling automation
- Evernote – collect all your ideas in one place
- Chrome Browser – the only browser you ever need
Book Recommendations You Should Check Out
Influence: The Psychology of Persuasion – Dr. Robert Cialdini
