Client Overview:Aaron Sausman, a private investigator and owner of Four Peaks Investigations, sought innovative ways to expand his business and improve growth strategies. Challenge:Aaron was looking for actionable marketing strategies to scale his operations and…
Why do some leaders avoid giving feedback? You’ve likely seen it:🤔 Managers skipping performance reviews.🤔 Team leads offering vague critiques.🤔 Bosses dwelling only on the negatives. But why does this happen? For many leaders, it…
The best product marketing stories aren’t fiction – they’re carefully crafted reflections of your customer’s reality. Here’s a storytelling framework that’s helped me drive conversions for SaaS clients: 1. Set the scene: Paint a picture…
Feeling overlooked at work? Your ideas go unheard.Others take credit.You’re told to “wait your turn.” It’s not about your title. It’s about your influence. Leadership isn’t a position—it’s a behavior. Want to lead without waiting…
Client Overview:Dmitry Karpov, a leader in enterprise automation and recognized as a Forbes Cloud 100 Rising Star, collaborated with Kendall Matthews on transformative marketing initiatives. Challenge:Dmitry needed a partner to: Solution:Kendall worked with Dmitry and…
Friendly reminder: Your team can’t read your mind. But they can follow your example. Be clear on your expectations. Share on FacebookTweetFollow usSave
